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CHRISTMAS TIPS FOR BUTCHERS AND MEAT TRADERS

It's that time of the year again, customers are scrambling to purchase food fit for a king to serve at their silly season celebrations. We've got an assortment of great tips and ideas for you try this holiday season.

POP-UP TIMERS

These nifty little gadgets are inserted into meat prior to cooking and during the cooking process, the timers do exactly as their name suggests and 'pop' up when the meat is perfectly cooked. The preparation for Christmas lunch can be quite hectic and these tiny helpers ensure that your customers won't be serving undercooked chicken to guests! These can be sold as a separate product or given as a freebie to customers who purchase whole chickens or roasts. Pop-up timers can be purchased here.

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HAM BAGS

We all know that Christmas hams sell like crazy during December – but have you thought about how customers will store their ham once they've returned home with their purchase? It's a great idea to sell ham bags or even to offer them for free with purchases over a certain amount e.g. "Free ham bag with any purchase over $150". Customers will love the convenience and you'll reap the benefits of extra sales. You can purchase ham bags in bundles of 100 here.

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CHRISTMAS MEAT PACK

The days leading up to Christmas cause mayhem in stores across the country. Offering Christmas 'packs' can help to combat this – customers can easily choose a pack to suit their needs without having to think much about quantities or spend lots of time trying to choose the right combination of meats. The quicker a transaction can be completed, the sooner you can move on to serving the next customer. You can create assorted packs to cater to different amounts of people or particular dietary requirements. You can purchase trays for the packs here.

CHRISTMAS RECIPE CARDS

Christmas lunch is always a grand feast and people are on the lookout for simple yet tasty recipes to serve up to their families and friends. Creating recipe cards that feature your products is a sure-fire way to encourage people to purchase. It's a good idea to have the cards printed with your business logo and contact details as well.

THIS GOES WITH THAT

When it comes to food, people are always searching for the perfect pair – whether it's bangers and mash, steak and chips or cookies and cream, the perfect flavor combination is highly sought. Why not have some recipe suggestion cards in your display case to encourage people to purchase related products? Some examples could be veal mince and sage stuffed chicken or bacon wrapped pork tenderloins – customers will be pleased with the helpful recipe ideas and you'll be happy with the purchase of two products instead of one. Everybody wins!

VALUE-ADDED PRODUCTS FOR CHRISTMAS DAY

Everyone loves value added products – try these Christmas-themed ideas from Australian Pork and Australian Butcher's Guild that your customers will love:

Apricot and parmesan pork roulade
Granny's lamb roast
Pork and pear stars
Beef and mushroom roast
Pork and fig fillet
Garlic and sage pork shoulder

HOW-TO CARDS

There are lots of people that have reservations about cooking certain meats and serving them to their loved ones because they simply don't know how! No one wants to serve over-cooked beef, poorly-carved chicken or fish that's filled with bones. How-to cards are perfect for customers who are a little uncertain and will encourage them to purchase products with confidence. Here are some how-to card ideas:

How to carve a turkey
How to fillet a fish
How to glaze a ham
How to perfectly cook beef
How to store a Christmas ham

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Christmas is an incredibly busy time for the meat, fish and poultry industry so take the opportunity and capitalise on the holiday season now. For more information, call Start Food-Tech on 1800 078 278 or visit www.startfoodtech.com.au

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PRO-PAC FOOD PACKAGING AND SUPPLIES

CHRISTMAS TIPS FOR BUTCHERS AND MEAT TRADERS

POP-UP TIMERS

HAM BAGS

CHRISTMAS MEAT PACK

CHRISTMAS RECIPE CARDS

THIS GOES WITH THAT

VALUE-ADDED PRODUCTS FOR CHRISTMAS DAY

HOW-TO CARDS

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